MumsWork
CREATED BY: CAROLINE & CLARE
Brief
Clare and Caroline were inspired to create MumsWork when, as working mothers, they realised that they needed a really comprehensive, positive and friendly place to mix with like-minded people. We aim to empower mums by pulling together the very best advice, inspiration and information into one place, as well as providing useful offers and promotions to our members.
Concept and execution of a blog targeting a particular audience
Networking and collaboration with local experts for content contributions
Identifying and securing site sponsors
Results
A well established and valued online resource providing a variety of useful information for working mums.
Future plans to monetise the blog include an online shop and membership offering.
